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Introducing Our NEW Summer Collection


We know you love to express your unique sense of style. In honour of that, this year’s summer collection is all about celebrating what makes you different.

With mood-boosting colours and flattering fits, this season’s range is as bright and fearless as the women who will wear it. Whether you’re soaking up the sun on a sandy beach, partying at a festival, or zipping through Rome on a Vespa, you’re guaranteed to stand out in these sensational styles. 

 

Ready for a refresh? Then, keep reading to get a glimpse into your new summer wardrobe! 

 


Tunic Tops


Did you know you can instantly elevate your everyday summer look with a beautiful tunic top? Our summer collection features a whole range of tunics to suit every style and every destination.

Wherever you go, you’ll be sure to catch the eye in our Beautiful Embroidered Tunic. With tassel ties and floaty sleeves, this summer top combines striking florals with geometric prints, and delicate embroidery, to create vintage boho design.

Our Essential Embroidered Summer Tunic is light and airy, with gorgeous green embroidery standing out against the white crinkle fabric.

If you’re inspired by vintage styling, these standout pieces would look fabulous with a pair of wide leg trousers. Or you can pair them with shorts for an outfit that's both casual and elegant.                         


Essential Embroidered Summer TunicEssential Embroidered Summer Tunic
SELECT IMAGE TO SHOP ESSENTIAL EMBROIDERED SUMMER TUNIC
Beautiful Embroidered TunicBeautiful Embroidered Tunic
SELECT IMAGE TO SHOP BEAUTIFUL EMBROIDERED TUNIC

Wow With White


Symbolising purity and new beginnings, white is the colour of the spring! 


Our white blouses are some of our best-loved pieces, so we decided to reinvent them for this season’s collection. With a range of different shapes available, we’ve added elegant details, like stunning lace and crochet yoke, so your individuality will shine through no matter how you style them. 


Crafted from lightweight cotton and embellished with lace, the Mariella Lace Cotton Blouse makes an elegant choice for summer. Pair the top with denim for an elevated everyday outfit, or add a tailored blazer and a matching skirt for an office ensemble that will keep you looking sharp all season long.

Although white has a reputation as the colour of elegance and sophistication, it’s easy to dress down for more casual summer outings. Throw on our Prettiest Pintuck Cotton Blouse with a pair of customised denim shorts, and some western boots, and you've got yourself the perfect festival outfit!


Lace Cotton BlouseLace Cotton Blouse
SELECT IMAGE TO SHOP MARIELLA LACE COTTON BLOUSE
Prettiest Pintuck Cotton BlousePrettiest Pintuck Cotton Blouse
SELECT IMAGE TO SHOP PRETTIEST PINTUCK COTTON BLOUSE

What's Your Dress-tination?


You never need a reason to buy a gorgeous new dress but, if you did, a holiday would be the ultimate excuse to treat yourself. 


Our new summer dresses come in a stunning variety of shapes, colours, patterns, and styles. So, no matter where your destination is, you’ll be headed there in style.


Our vintage style dresses embrace charming retro prints, like fruits, florals, and polka dots. From shirt dresses to midi gowns, they offer the perfect balance between graceful and playful, and they're sure to have you looking oh-so-charming as you roam ancient streets and toss coins into the trevi fountain.


Planning a coastal getaway? Our floral maxi dresses will be right up your street! Their pretty patterns and flowing skirts will have you looking right at home as you stroll along sandy beaches.


Complete these looks with matching shoes and accessories, and you’ll be prepared to take on the world.


Vintage Roses Stretch Cotton Sateen DressVintage Roses Stretch Cotton Sateen Dress
SELECT TO SHOP VINTAGE ROSES STRETCH COTTON SATEEN DRESS
Alyssa Printed Maxi DressAlyssa Printed Maxi Dress
SELECT IMAGE TO SHOP ALYSSA PRINTED MAXI DRESS

Let Your Jacket Do The Talking


When it comes to outfit building, layers are arguably the most important piece of the puzzle. Adding a standout jacket to your outfit is one of the best ways to express your individuality. So, with a range of colours and unique designs, our new summer jackets are bursting at the seams with personality. 

 

A leather jacket is a wardrobe staple that comes with endless styling possibilities. For example, take a floral sundress and slip on our Enchanting Embroidered Linen Mix Jacket, and your outfit will be transformed into an ensemble that can be worn anywhere from garden parties to summer weddings!

Our Floral Jacket is a truly unforgettable summer style! Whether you wear it with jeans and a white t-shirt or go all out with the matching trousers and waistcoat, it's a jacket that'll have you turning heads all season.


Enchanted Embroidered Linen Mix JacketEnchanted Embroidered Linen Mix Jacket
SELECT IMAGE TO SHOP ENCHANTING EMBROIDERED LINEN MIX JACKET
Fabulous Floral JacketFabulous Floral Jacket
SELECT IMAGE TO SHOP FABULOUS FLORAL JACKET

Sensational Swimwear


As well as expressing your unique personality, your swimwear should be as comfortable as it is flattering.

From tankinis to swimskirts, our swimwear is designed with ruched sides and drawstrings, so you can adjust your suit to fit your shape.

We know Joe Browns women aren't afraid of colour! From bohemian-inspired paisley designs to tropical florals, the prints on our swimsuits are bright and audacious. So, whether you're taking a dip or lounging on a sunbed, you're bound to captivate!

And it doesn't stop there! 

You can make an even bigger splash when you accessorise your costume with one of our astonishing accessories. Our popcorn shrugs make great poolside coverups and our colourful buckle sandals will keep you comfy from beach to bar.


Embroidered Denim JacketEmbroidered Denim Jacket
SELECT IMAGE TO SHOP BOUTIQUE TREE OF LIFE EMBROIDERED STRETCH DENIM JACKET
Embroidered Denim JeansEmbroidered Denim Jeans
SELECT IMAGE TO SHOP FABULOUS FLORAL EMROIDERED JEANS

Matching Footwear & Accessories


Update your footwear collection with some bright and beautiful summer shoes!


The summer range features the most gorgeous high-quality shoes, inspired from trips all over the world. Buckled and star-studded, our western style boho boots will transport you straight to the California coast. Made from microsuede fabric, these low heeled shoes were designed for comfort because we think our leading ladies should always look and feel their best.

 

Our Eastern Promise Mary Janes blend vintage and boho for a shoe that's guaranteed to steal the spotlight, whether you're sipping wine under the stars or dancing the night away. Don't forget to add the matching bag to complete your look with a touch of wanderlust.


Cheyenne Suede Western BootsCheyenne Suede Western Boots
SELECT IMAGE TO SHOP CHEYENNE SUEDE WESTERN BOOTS
Eastern Promise Mary JanesEastern Promise Mary Janes
SELECT IMAGE TO SHOP EASTERN PROMISE MARY JANES

These are just a few of our favourite looks from our 2025 summer collection, but there are plenty more incredible new pieces in our womenswear range.


Make sure you keep up to date with our Inspo & Ideas page for the latest stories and style guides. Celebrate the difference with us by following Joe Browns on Instagram and Facebook to share your unique summer outfits!